Global Brand Managerรหัส:68914

120,000 THB ~ 150,000 THBRamkhamhaeng/Bangkapi/Bueng Kum2 เดือน ที่ผ่านมา

ภาพรวม

  • รายได้ต่อเดือน

    120,000 THB ~ 150,000 THB

  • ประเภทธุรกิจ

    Food & Beverage , Manufacturing(Food)

  • รายละเอียด

    - Develop and execute global brand strategies tailored to the UK market, aligning with overall company objectives and brand positioning.
    - Conduct market research to understand consumer preferences, behaviors, and competitive landscape specific to the UK market.
    - Collaborate with regional marketing teams to localize global brand initiatives and campaigns for the UK market, ensuring cultural relevance and effectiveness.
    - Manage the brand's presence across various marketing channels in the UK, including digital, traditional media, events, and sponsorships.
    - Analyze market trends, sales data, and consumer insights to identify opportunities for growth and refinement of brand strategies.
    - Lead product launches and promotional activities in the UK market, coordinating cross-functional teams to ensure successful execution.
    - Monitor and evaluate the performance of brand initiatives in the UK market, tracking key performance indicators (KPIs) and adjusting strategies as needed.
    - Develop and manage marketing budgets for UK-specific brand activities, optimizing allocation of resources to maximize ROI.
    - Collaborate with global and regional stakeholders to ensure brand consistency and alignment across markets while addressing local market nuances.
    - Stay abreast of industry developments, emerging trends, and regulatory changes impacting the beverages market in the UK, integrating insights into brand strategies.

คุณสมบัติ

  • คุณสมบัติ

    - Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree abroad may be preferred.
    - Extensive experience (typically 5+ years) in brand management, preferably within the beverages or consumer goods industry.
    - Proven track record of developing and implementing successful global brand strategies, with specific experience in the UK market.
    - Deep understanding of UK consumer preferences, behaviors, and market dynamics within the beverages sector.
    - Strong analytical skills, with the ability to interpret market data, consumer insights, and sales metrics to drive strategic decision-making.
    - Demonstrated leadership abilities, including the capacity to lead cross-functional teams and influence stakeholders at all levels of the organization.
    - Excellent communication and interpersonal skills, with the ability to effectively collaborate with colleagues across different regions and cultures.
    - Experience in managing marketing budgets and optimizing resource allocation to achieve maximum ROI.
    - Adaptability and flexibility to navigate evolving market conditions and industry trends, adjusting brand strategies accordingly to meet business goals.

  • ความสามารถทางภาษาอังกฤษ

    Level 2 - Advanced Level

  • ความสามารถทางภาษา (อื่นๆ)

    English

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