Regional Marketing Manager - ASEAN (Cosmetics)ID:70929
150,000 THB ~ 220,000 THBBTS (Silom Line)4 days agoOverview
Salary
150,000 THB ~ 220,000 THB
Industry
Trading(Cosmetics/Healthcare)
Job Description
●Brand Strategy
- Brand Strategy Planning
- Develop mid-term brand strategy to improve brand value and to drive enhanced mid-term sales and market share targets through working in brand transformation internal/external partners and update it annually
- Consider global brand objectives to set challenging yet attainable brand sales and profit goals(P&L) for the affiliate, and connect with APAC
- Collaborate with APAC to identify opportunities for streamlining operations, reducing costs, and implementing financial and management technologies, cooperative initiatives across region for brand
- Evaluate competitive challenges for brand and identifies opportunities and risks for growth and profit enhancement
- Ensure that brand philosophy is aligned, and brand image and position are properly represented in brand strategy in accordance with corporate standards
●Brand Strategy Execution
‐ Establish and maintain mutually supportive relationship with stakeholders such as Global/ APAC/ local stakeholders
- Negotiate with APAC to establish effective collaboration (such as reporting, etc.)
●Budget Management
‐ Own allocated P&L statement for each brand within the cluster and affiliate team
- Prepare a budget plan that takes into account each brand's strategy, in-store conditions, and past results.
- Ensure overall product/consumer marketing, brand education budgets aligned with brand marketing goals and effectively meet the needs of the marketing campaign
- Monitor day-to-day product/consumer marketing, brand education activities and budget allocation for the necessary items, staying aware of hidden or unforeseen expenses and measuring return on investment (ROI)
●Product Marketing
‐ Develop category/hero products/new products strategy to identify key goal, target and commercial touchpoints
- Develop localized product marketing aligned with APAC guideline
Qualifications
Requirement
【Must】
- Bachelor any field
- Marketing experience in cosmetics (Prestige brands would be advantage)
- Good command of English (Business Level)
- Able to oversea business tripEnglish Level
Level 3 - Business Level
Other Language
English
Additional Information
Benefit
- Transportation Support (2,000 THB)
- Free Cosmetic (max. 5,000 THB / 4 times / yearly)
- Health Insurance
- Medical Insurance
- Provident Fund
- Medical Support (until 2,000 THB)
- BONUS (average 1-2 month)
- Cosmetic Gifts (many)
- Health Checkup
- Special Discount for CosmeticsWorking Hour
8:30 ~ 17:00
Holiday
- Weekends (Sat-Sun)
- Public Holidays (Thailand)
※Flexible Hours start from7:30-10:00 (Working 8Hrs)Job Function
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