Overview
Salary
30,000 THB ~ 40,000 THB
Industry
Hospitality/Tourism&Leisure
Job Description
- Develop and execute integrated marketing strategies for multiple brands to achieve business objectives.
- Plan and manage monthly, quarterly, and annual marketing campaigns while analyzing performance and recommending improvements.
- Design promotional campaigns, pricing strategies, and marketing packages to maximize sales, profitability, and return on investment (ROI).
- Conduct market research, competitor analysis, and consumer trend monitoring to identify business opportunities.
- Oversee content strategy and production, ensuring high-quality photography, video, graphic design, and brand communication.
- Manage social media strategy across platforms including Facebook, Instagram, TikTok, YouTube, and Xiaohongshu.
- Lead influencer marketing initiatives, including influencer selection, budget management, negotiation, campaign execution, and ROI evaluation.
- Supervise and develop the marketing team by setting KPIs, managing workflows, monitoring timelines, and providing coaching and support.
- Analyze marketing performance, sales results, engagement, conversion rates, and campaign effectiveness using data-driven insights.
- Collaborate with internal stakeholders to ensure consistent brand positioning and successful marketing execution across all business units.
Qualifications
Requirement
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 5 years of experience in Marketing, with at least 2 years of experience leading a marketing team.
- Experience managing multiple brands simultaneously is highly preferred.
- Strong strategic marketing, business analysis, and project management skills.
- Solid understanding of pricing strategy, cost analysis, profitability, and marketing ROI.
- Strong knowledge of digital marketing, social media platforms, and content marketing.
- Experience overseeing creative production, including photography, video production, and graphic design.
- Excellent leadership, communication, coaching, and stakeholder management skills.
- Creative, analytical, proactive, and able to make decisions in a fast-paced environment.
- High attention to detail and strong organizational skills.English Level
Level 4 - Conversational Level
Other Language
None
Additional Information
Benefit
- Performance-based bonus
- 6 days annual leave
- Social securityWorking Hour
09:00 ~ 18:00
Holiday
Sat - Sun
Job Function
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