Channel Strategy Manager รหัส:61493
100,000 THB ~ 120,000 THBBTS (Silom Line)ผ่านมามากกว่า 3 เดือนภาพรวม
รายได้ต่อเดือน
100,000 THB ~ 120,000 THB
ประเภทธุรกิจ
Manufacturing(Other)
รายละเอียด
• Lead Trade Marketing Brand & Channel team in Modern Trade and all Channel to develop Trade Marketing strategies & execution plan and ensure alignment marketing strategies, Channel strategies with customized plan in order to achieve the key KPI success
• Develop trade marketing strategies in term of channel strategies, merchandising, planogram, promotion and pricing in modern trade channel.
• Support sales team in order to develop trade marketing year plan which aligns with brand strategy in order to achieve sales target.
• Co-ordinate with other team including Marketing, Sales, Sales Support, Production and other functions in term of marketing activities, new product launch, promotion alignment, etc.
• Support Sales team in terms of providing feedback and recommendation in order to strengthen brand position in category and improve brand strategy.
• Provide trade marketing budget and manage budget spending as planned.
• Support trade marketing team development by providing advice and coaching team members
• Lead & monitor operating plan and all activities process that effectively and efficiently align with other function.
• Ensure all category plan/promotion plan/ activation plan to be deployed and ensure each account plan aligned with Total Activity grid with internal and external customers.
• Lead & Analyze market data & Translate shopper and customer research to understand and define insight for developing Trade Marketing strategies
• Lead in promotion & activity analysis [demand planning, competition, cost) to ensure effectiveness of promotion, and share key finding with cross functional to ensure on-planned KPI success
• Control Trade Marketing, Advertising & Promotion budget effectively to drive strong business results.
• Other duties as assigned by supervisor
คุณสมบัติ
คุณสมบัติ
• Bachelor's degree or Master degree in Marketing, Statistics or any related fields
• Having at least 7 years' experience in Trade Marketing in leading FMCG companies or product marketing experience in luxury goods, fashion, beauty gained from MNC is preferable.
• Having a sense of Marketing Branding.
• Proactive, strategic thinking, detail-oriented, and able to work in fast-paced working environment
• Able to work within a result driven team and display an entrepreneurial, "Can do" attitude
• Strong analytical, problem solving, and communication skills,
• Good team player
• Experience in Visual Merchandising, Art Work. etc.
• Having a good knowledge in Shopper Insight.
• Understanding of data analysis and forecasting methods
• An analytical mind with strategic ability
• Strong logical thinking
• Good communication and people skills
• Good command of Thai and Englishความสามารถทางภาษาอังกฤษ
Level 3 - Business Level
ความสามารถทางภาษา (อื่นๆ)
None
ข้อมูลเพิ่มเติม
สวัสดิการ
-SS0
-OPD/IPD
-Provident Fund
-AL 12 days
-Birthday Leave 1 day
-Performance Bonusเวลาทำงาน
0900 ~ 1800
วันหยุด
Sat-Sun
ประเภทงาน