Overview

• Salary

  60,000 THB ~ 80,000 THB

• Industry

  Manufacturing(Chemicals/Materials)

• Job Description

  Direct Report :
   Sales and Marketing Director (Male, Thai Nationality, Age 45 yrs. Old)
  
  Education :
   Bachelor degree Marketing or higher, preferably within international programs
  
  General Purpose :
   Lead and manage Marketing Team to achieve company sales and costs objectives.
   Develop talent pools by recruiting, coaching, training, and motivating the team.
   Build business partnership, develop and execute trade marketing program, and monitor profitability from key account customers.
  
  Area of Responsibility :
   Plan and manage marketing plan, budgets & strategies to meet sales targets for both lenses and frames
   Drive & implement must promotional planning for frames and lenses (Incentive Trips, CRM Events, Selling & Trade event, Media Planning, Trade & End consumer promotions)
   Monitor A&P budgets and evaluate promotional budget spent
   Prepare monthly MO report, and Budget (Marketing Activities part and frames part on forecast)
   Frames product development coordination with HQ designer team and branch for all frames brands for Asian market needs
   Prepare forecasts for new frames collections to HQ after receiving initial info on each launch
   Frames pricing for each launch for approval to HQ
   Frames and marketing materials stock planning and control.
   Presentation to sales team for each new frames launch
   Customer visit, market survey to study market’s needs and develop effective campaigns
   Review and approve branding & marketing guidelines for all shop decorations, trade fair/consumer events, advertising and PR.
   Review supplier/agencies for each events & materials to be ordered for marketing purpose.