Marketing ManagerID:56517

70,000 THB ~ 80,000 THBBTS (Sukhumvit Line)Over 3 months ago

Overview

  • Salary

    70,000 THB ~ 80,000 THB

  • Industry

    Trading(Food), Manufacturing(Food)

  • Job Description

    - Responsible for Advertisement
    - ABLT strategy - create marketing idea and media management
    - Online strategy - create innovative idea for online strategy and select the right media to capture each target group
    - BLT/offline activity linked to brand building- consumer promotion, event and sampling campaign
    Sampling plan and management
    - Research - campaign and consumer research
    - Analyze data of market, consumer panel data as Nielsen, Kantar, TNS, etc.
    - Other media - OOH, and Instore POSM
    - Monitor activity and review activity for improvement
    - Control Advertising Budget

    [Product Development Area]
    - Understand consumer insight and create innovative product to capture them
    - Work with product department team to develop new product concept, research and process
    - Make launching strategy and keep monitor as the plan
    - Coordinate with distributor to ensure launching process be smoothly.
    - Monitor and review product performance

Qualifications

  • Requirement

    【Must】
    - Male or Female, Thai national, Age 30-40
    - Bachelor’s degree in any filed
    - At least 5 years, experience in food and beverage in management level
    - Good command of English

    【Advantage】
    - Understanding of consumer needs and behavior
    - Strong analytical ability, analyst data, develop insights etc
    - Commercially-minded
    - Strong planning and budgetary skills
    - Excellent management and motivation skills

  • English Level

    Level 3 - Business Level

  • Other Language

    English

Additional Information